Online Marketing Director/ Head of Online Marketing London £60k - £120K

Leading Global Online Travel Organisation requires an inspiring, entrepreneurial Online Marketing Director/Head of online Marketing to create new concepts for the existing travel sites and develop robust online marketing strategies and in turn increase ROI. The Online Marketing Director/ Head of Online Marketing will be a unique individual with a history in the Online Travel industry. The successful candidate will have five years experience in managing online B2C propositions and be capable of achieving exceptional and tangible business results, a thorough understanding of SEO, SEM, SMO and PPC management will also need to be displayed.

The Online Marketing Director/ Head of Online Marketing will be required to develop and implement the global online marketing strategy and in general create more brand awareness and better position the website as a whole. It is essential the Online Marketing Director/ Head of Online Marketing has extensive experience in business analysis, User Interface and User Centric design skills, and technical experience in terms of client side development would be a bonus.

The Online Marketing Director/ Head of Online Marketing will have strong experience of customer acquisition and retention strategies alongside a background in targeting a demographic and selling to that demographic. The successful candidate must have excellent communication skills and be qualified to degree level, preferably in Marketing or Business studies,

Keywords: Online Marketing Director, Head of Online Marketing, Travel, entrepreneurial, online, marketing, strategy, ROI, SEO, SEM, SMO and PPC, Business analysis, User interface, User centric design, demographic marketing.