Our Client an AIM listed plc, is pre-eminent in the development and supply of Enterprise class software applications, with major corporate customers worldwide, spanning the commercial, public and not-for-profit sectors.
Due to worldwide success and increasing market share, they feel the time is right to invest in developing the profile of the company within its chosen markets and have highlighted a need for a highly experienced Marketing Manager.
They market, sell and deliver their product via direct touch and through a network of Accredited Solution Providers on a worldwide basis. They currently have direct operations in the UK and USA, supported by partners across 14 different countries.
The Role:
The Marketing Manager will have considerable experience of working in the computer/software industry and/or consulting sector, and possess real world marketing skills, having developed global communications strategies and built brand awareness. The focus of this role will be to implement effective communications and lead-generation plans across a number of chosen industries and markets, positioning the company as a thought-leader in its field.
The Candidate:
You will have a degree level education, ideally with a marketing qualification.
be capable of managing marketing budgets and monitor the results of marketing initiatives against sales objectives.
have the ability to advise senior management of customer requested product enhancements and the impact thereof.
work closely with partners to develop ‘in country marketing’ approaches and ‘go to market’ planning.